Sunday, January 2, 2011

Facebook overtakes Google as most-visited in 2010


Facebook Inc.'s social networking site passed Google Inc.'s main site and Yahoo Inc.'s e-mail site as the most visited site on the Web in the U.S. in 2010.

Experian Hitwise published a report that said Facebook was the destination of 8.93 percent of all U.S. visits between January and November 2010. Google.com (Nasdaq: GOOG), which was ranked No. 1 the year before, was No. 2 this year with 7.19 percent of visits, followed by last year's No. 2, Yahoo Mail (Nasdaq: YHOO), with 3.52 percent of visits.

Google's YouTube video site moved up from No. 5 in 2009 to No. 3 this year with 2.65 percent of visits.

When you combine sites owned by companies, Google remained on top with 9.85 percent of all U.S. visits. Facebook's combined sites accounted for 8.93 percent, and Yahoo properties accounted for 8.12 percent.

Experian Hitwise estimated that the top 10 websites accounted for 33 percent of all U.S. visits between January and November 2010, up by 12 percent versus 2009.

The report also said that for the second year in a row, Facebook was the most-searched-for term on the Web in the U.S.


Read more:

http://www.bizjournals.com/dayton/news/2011/01/02/facebook-overtakes-google-in-2010-visits.html

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